Allresto - Munich/Germany, Nov 8th 2006
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(english translation)
“Allresto Flughafen München Hotel-und Gaststätten GmbH”, the largest caterer at Munich Airport Germany, has elected to introduce a customer card system including cashless payment in its various restaurants and outlets, for all airport staff, external users and passengers.
In co-operation with the general contractor Micros- Fidelio, payment solution AG, supplier of technology and consulting for cashless payment solutions and customer card systems, is at present establishing and installing the Allresto’s cashless payment solution .
The introduction phase is planned at first in the airport canteens and will then be introduced into the Allresto restaurant chains. The next steps of introduction will be followed by the implementation of a customer card for all passengers, customers and visitors of the Munich airport.
payment solution AG will be introducing an outstanding service with highly experienced staff in the cashless payment systems within larger facilities as well as sports stadiums and arenas.
Cashless payment is based on RFID technology, contact less chip technology, whereas the customer card becomes a multifunctional medium that integrates payment and categorises entrance facilities such as parking and access to the various entrance possibilities. The card system is also a medium for the customer loyalty that can deliver the correct data of the customer’s payment/purchasing behaviours, therefore it is an excellent data base for future marketing campaigns. As a result of the innovative technology of payment solution AG the customer card becomes an active medium, which allows more than just collection of bonus points in a background system.
“We are more than pleased, jointly with our partner Micros- Fidelio, about the acceptance of this inimitable intention in the range of international airports”, says Heinz-Peter Strömsdörfer, Member of the Board Sales & Marketing at payment solution AG. “Our present point of view is that there is an even larger and more comprehensive potential application of a customer card within the whole international airport business possible.”
Mr. Gerhard Halamoda, manager of Allresto:”Allresto a 100% subsidiary of the Munich Airport GmbH has shown with this action the well known ambitious aims of airport Munich. As Munich airport was elected for the second time in a row as the best airport in Europe and is on the third place upon the world ranking list. The ranking was made by a renowned study that used the information supplied by a total of 7 million passengers worldwide. Among other things the high performance of Allresto is still today the main focus upon the market needs of the passengers and customers. To secure and to develop the intricate catering branch and to set an important role in the catering market leader position. The Allresto success concept is to supply the customer with very high standards and modern catering that will be secured by well designed concepts.
The cashless payment customer card then obviously plays an important role in marketing and customer relations. As with the new card system we are able to analyse and fulfil the customer requirements. The customer card also offers the possibility to intensify the present position of the airport as an “Airport- City” and shopping centre in the surrounding areas and to bind the customers and clients with different demands way beyond the catering facilities at the Munich airport. We are certain that payment solution AG is the ideal partner to realize this unique draft. We are looking forward to the actual realisation.”
payment solution AG provides complete and truly integrated payment solutions for stadiums, arenas, theme parks and other venues for leisure & entertainment. Using multi-functional customer cards based on RFID contact-less chip technology and comprehensive management software, the system ensures the seamless interaction of all relevant components such as ticketing, access, point-of-sale, parking, etc. Through increased convenience for guests and visitors, faster transactions and enhanced marketing options, operating companies will enjoy higher revenue and profit.
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Stefanie Spies
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payment solution AG
Freischützstr. 94
D-81927 München
Tel.: +49(0)89 3 09 07 09-0
Fax: +49(0)89 3 09 07 09-125
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