Successful launch of the MUC Card at Munich Airport –
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payment solution AG provides technology and media and operates the whole system
With the introduction and operation of the MUC Card by the Flughafen München GmbH, a unique customer card project started at Munich Airport. More than 1,000 customers already applied for this card.
The MUC Card which has already been used as a payment card by the airport staff in the various restaurants and outlets of Allresto Flughafen München Hotel-und Gaststätten GmbH for more than one year, is now introduced as a bonus point system for the customer of the airport, i.e. for the broad audience. The bonus system enables the card holder to earn and burn
points according to their purchase at the participating program partners’. The MUC Card is free of charge for all customers and is accepted in the restaurants and outlets of Allresto Flughafen München Hotel und Gaststätten GmbH as well as in the shops of eurotrade Flughafen München Handel-GmbH. An extension to other program partners at the Munich Airport is planned as well as the adding of further functionalities. payment solution AG does not only provide the Munich Airport with all necessary technology for the MUC Card, but also takes over the operation of the system as a service provider.
Cashless payment, based on RFID (Radio Frequency Identification) technology, i.e. contact-less chip technology, is the customer’ multifunctional medium that integrates payment and categories entrance facilities such as parking and access to the various entrance possibilities. The card system is also a medium for the customer loyalty that can deliver the correct data of the customer’s payment/purchasing behaviors, therefore it is an excellent data base for future marketing campaigns. As a result of the innovative technology of payment solution AG, supplier of technology as well as consulting and operation services for cashless payment system and customer card systems, the customer card becomes an active medium, which allows multifarious extensibilities to the Munich Airport.
payment solution AG provides complete and truly integrated payment solutions for stadiums, arenas, theme parks and other venues for leisure & entertainment. Using multifunctional customer cards based on RFID contact-less chip technology and comprehensive management software, the system ensures the seamless interaction of all relevant components such as ticketing, access, point-of-sale, parking, etc. Through increased convenience for guests and visitors, faster transactions and enhanced marketing options, operating companies will enjoy higher revenue and profit.
For more information on the MUC Card, please visit the website http://www.muc-card.de.
Press release Munich Airport 26 Feb 2008
